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Meta Ads (Facebook & Instagram)

Turn attention into action

Meta Ads put your brand where people scroll, engage, and buy. With billions of active users, Facebook and Instagram offer an unmatched opportunity to connect with your audience in a space where they’re already interacting, exploring, and making decisions.

Whether it’s Facebook or Instagram, we create data-driven campaigns that grab attention, drive conversions, and maximise ROI. From eye-catching creative to laser-focused targeting, we ensure your ads don’t just show up – they stand out, get noticed, and inspire action. Whether it’s growing brand loyalty, increasing sales, or driving high-intent leads, we create Meta Ads that make a measurable impact.

Benefits

We don’t believe in vanity metrics.

Our approach to Meta Ads is built on real performance – more clicks, higher engagement, and better conversions. Whether you're looking to grow brand awareness, increase sales, or retarget past visitors, we create campaigns that work.

Techniques

  • Audience Research
  • Increased Engagement
  • Conversion Tracking
  • Targeted Ad Campaigns
  • Content Strategy
  • A/B Testing
  • Retargeting
  • Analytics and Reporting
  • Full Funnel Targeting
Digital Team
Results

More than just Impressions

Meta’s advertising platforms are some of the most powerful in digital marketing, and we know how to leverage them. With our expertise, you get more than just ad placements – you get campaigns that drive real revenue growth.

  • Massive Reach

    Over 3 billion people use Facebook and Instagram every month.

  • Higher Conversions

    Facebook Ads have an average conversion rate of 9.21%, outperforming many other digital channels.

  • Retargeting Power

    70% of online shoppers who see retargeted ads are more likely to convert.

"The team are fully engaged in the project and proactively reach out with suggestions and challenges to the status quo. You can tell that the Friday team care about producing the best results possible for their clients."

Eamon MoranDigital Marketing Manager | ArachasSee Project
Our Work

Our results speak for themselves

Meet the team

Our team of paid social strategists, creative specialists, and data analysts work together to craft Meta Ads campaigns that don’t just get seen – they drive action.

Richard Lawton

Senior Performance Marketing Manager

Gavin Duff

Gavin Duff

Head of Digital

Graham Carroll

Co-Founder, Head of Strategy

Elton Tsang

Digital Marketing Specialist

Meet the Whole Gang

Let’s make Meta Ads work for you

Ready to launch a campaign that turns engagement into results? Let’s talk.

Contact Us