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You will know by now that your website needs to load fast. You just need to Google it to remind yourself as to the many reasons why, so we will not do that again here. In summary: happier users, better conversions rates and more conversions. There’s no need to make it any more complicated because […]

Google Analytics 4 harnesses the power of next gen machine learning to help your business. It’s Google’s brand-new analytics experience. We look at it’s current strengths & weaknesses.

Web accessibility is all about inclusivity. It’s the idea that everyone, regardless of limitations, should have the same opportunity to view content on the web like everyone else. These limitations include visual, auditory or physical disabilities. Making your website accessible will become ever more crucial in 2021.

No other strategy can deliver investment returns like a well-resourced, long term SEO campaign. We look at why it’s every business owner’s best option during a recession & for accelerating hard out of one.

Dark user interfaces (UI) have become very popular with users over the last few years. Let’s talk about what factors should be considered when choosing between a dark UI vs a light UI and what is best for your users.

Traditionally, list building was an e-mail marketing thing. It still is, but there’s so much more that you need to consider now…