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Google’s Page Experience Update is Almost Here featured image
9th Feb 2021 -

Google’s Page Experience Update is Almost Here

You will know by now that your website needs to load fast. You just need to Google it to remind yourself as to the many reasons why, so we will not do that again here. In summary: happier users, better conversions rates and more conversions. There’s no need to make it any more complicated because […]

Google Analytics 4: Featuring Next-Gen Machine Learning & Privacy Controls featured image
28th Jan 2021 -

Google Analytics 4: Featuring Next-Gen Machine Learning & Privacy Controls

Google Analytics 4 harnesses the power of next gen machine learning to help your business. It’s Google’s brand-new analytics experience. We look at it’s current strengths & weaknesses.

Web Accessibility & Why its Crucial in 2021 featured image
18th Sep 2020 -

Web Accessibility & Why its Crucial in 2021

Web accessibility is all about inclusivity. It’s the idea that everyone, regardless of limitations, should have the same opportunity to view content on the web like everyone else. These limitations include visual, auditory or physical disabilities. Making your website accessible will become ever more crucial in 2021.

SEO: The Best Business Investment in a Recession & Beyond featured image
1st Sep 2020 -

SEO: The Best Business Investment in a Recession & Beyond

No other strategy can deliver investment returns like a well-resourced, long term SEO campaign. We look at why it’s every business owner’s best option during a recession & for accelerating hard out of one.

Dark UI vs. Light UI – Which is best for your users? featured image
23rd Jul 2020 -

Dark UI vs. Light UI – Which is best for your users?

Dark user interfaces (UI) have become very popular with users over the last few years. Let’s talk about what factors should be considered when choosing between a dark UI vs a light UI and what is best for your users.

You Might be Ignoring your Most Powerful Marketing Tool… featured image
7th Jul 2020 -

You Might be Ignoring your Most Powerful Marketing Tool…

Traditionally, list building was an e-mail marketing thing. It still is, but there’s so much more that you need to consider now…