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Marketing

It’s Time to Get Personal featured image
15th Oct 2021 -

It’s Time to Get Personal

It’s obvious that consumers are now concerned about data privacy. They are more aware of how their data is gathered, kept, and shared, and they want greater control. This has somehow been accomplished without actually fully informing consumers about the risks of having their data exposed or exploited, and yet they have mostly decided to […]

What is a User Experience Audit and how is it Useful? featured image
2nd Aug 2021 -

What is a User Experience Audit and how is it Useful?

There’s no such thing as a perfect user experience, there’s always room for improvement and discovering where the improvements can be made is where a UX audit can be invaluable.

Protecting Facebook Marketing Performance From a Cookie Free Future & Apple’s iOS14 featured image
23rd Mar 2021 -

Protecting Facebook Marketing Performance From a Cookie Free Future & Apple’s iOS14

Privacy is here to stay! Let’s talk about how businesses can embrace it while also protecting your Facebook marketing performance from a cookie free future & Apple’s iOS14 privacy updates.

Google Analytics 4: Featuring Next-Gen Machine Learning & Privacy Controls featured image
28th Jan 2021 -

Google Analytics 4: Featuring Next-Gen Machine Learning & Privacy Controls

Google Analytics 4 harnesses the power of next gen machine learning to help your business. It’s Google’s brand-new analytics experience. We look at it’s current strengths & weaknesses.

SEO: The Best Business Investment in a Recession & Beyond featured image
1st Sep 2020 -

SEO: The Best Business Investment in a Recession & Beyond

No other strategy can deliver investment returns like a well-resourced, long term SEO campaign. We look at why it’s every business owner’s best option during a recession & for accelerating hard out of one.

You Might be Ignoring your Most Powerful Marketing Tool… featured image
7th Jul 2020 -

You Might be Ignoring your Most Powerful Marketing Tool…

Traditionally, list building was an e-mail marketing thing. It still is, but there’s so much more that you need to consider now…