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Adapting Your Business to a Crisis featured image
29th Apr 2020 -

Adapting Your Business to a Crisis

Many businesses have successfully adapted to the current crisis. With some thought and the power of digital transformation, your business can too. We look at what’s working right now and what you can learn from it.

COVID-19 (Coronavirus) Business Support for Irish SMEs featured image
22nd Apr 2020 -

COVID-19 (Coronavirus) Business Support for Irish SMEs

COVID-19 has caused unprecedented interruption to our daily working lives. We’ve compiled a list of some important supports, which we’ll be updating as the crisis develops.

How to be Persuasive: The 6 Principles of Influence featured image
8th Jan 2020 -

How to be Persuasive: The 6 Principles of Influence

The art of effective persuasion in humans is a fairly rare quality. We look at the 6 Principles of Influence that can be used in Marketing and UX.

Making the Case for Using Title Case or sentence case in UX Design and Digital Marketing featured image
10th Jun 2019 -

Making the Case for Using Title Case or sentence case in UX Design and Digital Marketing

Dave explores the relatively new phenomenon of using title case online in UX and marketing. He searches for the rules of use to settle the score with Gavin and Martin.

GDPR & Consent: Knowledge is no longer power, it is Risk. featured image
11th May 2018 -

GDPR & Consent: Knowledge is no longer power, it is Risk.

With the GDPR’s arrival, there was confusion everywhere. I spoke with the Head of GDPR Awareness at the Data Protection Commissioner to help get some clarity…

We Need to Talk About Strategic Display Advertising featured image
27th Apr 2018 -

We Need to Talk About Strategic Display Advertising

Display advertising has come a very long way since it was seen as the online equivalent of a print ad. But not everybody has moved with the times.