Author: Gavin Duff
Advertising, Privacy and Everyday Life in the Metaverse
When it comes to the metaverse there is a lot to unpack, so bear with me here… Yes the metaverse is intriguing, but it’s not a new concept.
Neuromarketing: The Emotions Behind The Data
Neuromarketing will become more accessible in time as datasets from earlier studies are utilised to develop tools that do not require the use of a lab or fMRI methodology.
It’s Time to Get Personal
It’s obvious that consumers are now concerned about data privacy. They are more aware of […]
In Google You Trust
People can be fairly quick to criticise Google. It usually comes down to concerns about […]
Artificial Intelligence: Changing digital marketing… and the world
There are many cities around the world offering smart city solutions. Did you know that […]
Google’s Page Experience Update is Almost Here
You will know by now that your website needs to load fast. You just need […]