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Marketing

Laying The Foundations For A Successful Social Media Strategy featured image
21st Jan 2019 -

Laying The Foundations For A Successful Social Media Strategy

Thinking of developing a social strategy? This checklist will help get you started.

How To Convince Your Boss To Invest in User Experience (UX) Design featured image
15th Oct 2018 -

How To Convince Your Boss To Invest in User Experience (UX) Design

People aren’t just buying products or services, they are buying an experience. It’s important everyone is on board with this way of thinking.

GDPR & Consent: Knowledge is no longer power, it is Risk. featured image
11th May 2018 -

GDPR & Consent: Knowledge is no longer power, it is Risk.

With the GDPR’s arrival, there was confusion everywhere. I spoke with the Head of GDPR Awareness at the Data Protection Commissioner to help get some clarity…

We Need to Talk About Strategic Display Advertising featured image
27th Apr 2018 -

We Need to Talk About Strategic Display Advertising

Display advertising has come a very long way since it was seen as the online equivalent of a print ad. But not everybody has moved with the times.

Creating a smart Digital Customer Experience through Content featured image
1st Feb 2018 -

Creating a smart Digital Customer Experience through Content

The clearest evidence of what it feels like to work with an organisation is in the testimony of their customers online — this is key to the digital customer experience…

Voice Search Simplified featured image
19th Jan 2018 -

Voice Search Simplified

Firstly, let’s all calm down. No, Voice Search is not going to change the world as we know it. But yes, it does have an impact…